About Oli

My name is Oli Ortiz. I am an independent Digital Marketing Consultant based in London.

With over 9 years experience in the digital space, I have worked across a number of different verticals including travel, lead generation, market research, big data and fashion retail.

I have worked in combination of startups and more established companies looking to grow their digital presence.

I started my career working in SEO, but now primarily focus on Paid Media related activity to drive new customer acquisition as well as brand awareness.

A specialist in Pay Per Click (PPC), Shopping, Paid Social, Display (Banner) advertising, Retargeting and Search Engine Optimisation (SEO).

Data Driven and Collaborative

Highly commercial, analytical and data driven digital marketing professional. Skilled in developing international marketing strategy to drive growth and maximise business opportunity.

I have managed and trained performance marketing teams to effectively achieve commercial objectives.

International Expansion

I have worked on international campaigns across Europe, Asia, North America and Latin America. I have managed campaigns across over 20 different countries and 8 languages.

I am fluent in Spanish and led the paid acquisition strategy in Spanish speaking markets within the first year of working in PPC. I have experience of localising campaigns and websites, so that they’re relevant to their target market.

Platform Experience

I use the following platforms on a daily basis: Google Ads, Bing Ads, Facebook Adverts Manager, Search Ads 360 and Google Analytics.

I am also Google Ads and Google Analytics qualified.

Results and Level of Experience

I have always worked in a results driven environment with aggressive targets, hence I have proven experience of delivering results.

– Managed budgets of over £2 million a year

– Increased sales/lead generation volume by over 100%

– Improved spend efficiency, decreasing Cost Per Acquisition (CPA) by 50%

– Drove international expansion and growth through paid media customer acquisition

About Me Personally

– I’m a fitness enthusiast, and believe that a healthy body makes for a healthy and productive mind. A value that I look to translate into my work.

– I enjoy football and dancing to Latin American beats, primarily salsa and reggaeton

– I love experiencing new cultures and learning from my travel experiences

– I like to invest in real estate in the UK as well as Latin America